Media What IS media, anyway? What is media? At Matter [http://matter.vc] we ask ourselves this question a lot. Entrepreneurs ask us this question a lot. It’s led to fascinating discussions with our partners and mentors. It’s the question that comes up time and time again at the talks we give about
Entrepreneurship Defining Change Media for Good Across three years and 49 startups, Matter, its teams, mentors, and partners have worked to “change media for good”. Like the rest of the team, it’s why I joined. It’s what we’re passionate about. It’s what gets us out of bed. It makes us feel like
Media When 2 become 6. Top highlight It’s a well-kept secret that, until very recently, Matter has been the work of just two full-time individuals, punching well above their weight. For most of last year, Corey and Lara were running so fast and relentlessly that they didn’t even have time to interview candidates
Startup 7 minutes on 2 coasts. Matter’s Managing Partner, Corey Ford, kicks off Demo Day SF.Even if we do say so ourselves, Matter Five’s Demo Day in San Francisco was a roaring success. After a week of intense rehearsals, our teams delivered confident and compelling pitches. Live demo after live demo went off
Media Once upon a time. Storyteller is the coolest job title I’ve ever held. It means I officially tell stories for a living, and that’s a great privilege. Stories are why I became a journalist more than 7 years ago, inspired by the BBC World Service, Kate Adie, and the adventures of Lois
Media Taking stock, and a look ahead. It’s the end of a jam-packed year at Matter, a year that will see twelve companies complete two twenty-week accelerator programs back-to-back. That pace is pretty mind-boggling to me, Matter’s greenhorn storyteller, newly onboarded. Since I joined ten days ago, I’ve learned a stack about what this
Design Thinking Meet Liz! Matter is an immersive community. From the moment I walked in the door two weeks ago, I quickly learned this is a space that enables its culture to thrive. Entrepreneurs really do eat the jelly beans in our kitchen to fuel “flaring” brainstorm sessions. The post-its on the whiteboards are
Media 3 Things The Dallas Morning News hopes to gain from participating in Matter How do you know if you are really satisfying your audience? You talk with them — and, more importantly, you listen. As a media executive, I’ve found that I can find a wealth of data on almost any audience behaviour if I just ask the right people the right questions.
Media The Next Chapter Almost exactly two years ago, my Co-Founders and I joined the first class of companies at Matter in San Francisco, a mission-driven accelerator focused on transforming media and culture. Today, GoPop has been acquired by BuzzFeed. This means I am starting a new job leading product for BuzzFeed’s core
